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Local authority election departments will already be making plans for next year's elections and wondering what turnout will be. Hopefully you will also be thinking of ways to improve it.

For a small investment in a primary schools programme elections departments could:
  • Generate excellent media opportunities highlighting the importance of voting
  • Engage children, parents and local communities in local issues
  • Develop a dynamic and proactive reputation for the department and the authority
Primary Vote is a bank of resources to enable local authorities and teachers to promote democratic engagement in and through the primary school curriculum.

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“Pupils should be taught what democracy is, and about the basic institutions that support it locally and nationally.”
National Curriculum for England & Wales (PSHE/Citizenship KS2)

This project uses role play to engage pupils as residents of a town in which they are also councillors. Acting in role, the children learn about decision making and consequences of decisions through a variety of exciting Literacy, Geography and PSHE learning activities.


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The topic links with the real world of local politics and engages children as ambassadors for voting to their parents and others. There are some excellent PR opportunities for Local Authorities as well as schools.

Authorities can provide access for their schools to this website, or they can opt for a customised resource as have Derby City Council at www.derbyprimaryvote.co.uk.

Email rob@wyed.co.uk for further details.